A streamer asked me to redesign her logo and branding for an upcoming launch, Watch this space!
This visual was created in order to promote the recent launch of the Samsung Galaxy S10 handset for the new Lycamobile phoneshop across digital channels.
Lycawifi is a white-label product allowing customers to use a global hotspot network with over 60 million access points worldwide. I was happy to be assigned this project across all channels as when I found out about it I was very impressed with the offering from Lycamobile.
This addition to services is an important step in adapting to a dwindling Telecommunications market. However, the value added is a very shrewd movement towards what I believe will be the future of the market in years to come. I.e. Mesh networking powered by user enabled devices.
I tried to keep the image on brand and as simple as possible whilst generating the interest in the new feature added to existing products. In order to do this I used as much imagery to identify what the product actually is instantaneously recogniseable to the customer. E.g. The WiFi logo on a phone screen (denoting that the advertisement is for an app).